NEW TOURISM & THE HARMONY PROJECT LLC

What is the Harmony Project ?Welcome.htmlWelcome.htmlWelcome.htmlshapeimage_2_link_0shapeimage_2_link_1
Key ActivitiesKey.htmlKey.htmlshapeimage_3_link_0
Competitive AdvantageComp.htmlComp.htmlComp.htmlshapeimage_4_link_0shapeimage_4_link_1
Client ExperienceExperience.htmlExperience.htmlshapeimage_5_link_0
Customer SegmentsSegments.htmlSegments.htmlSegments.htmlshapeimage_6_link_0shapeimage_6_link_1
 
 
  1. Indigenous life is introduced, rather than marginalized.

  2. Harmony Project travelers co-exist with the culture.

  3. Real authentic experiences are life-changing.

  1. Because other properties lack authenticity, they have similar experiences regardless of locale.

  2. Competitor clients observe local culture from cookie cutter   (formulaic) facilities.

  3. Differentiation is based on price-point and hardware (like ‘Heavenly Beds and showers’ - by Westin, or interior design).

The Harmony Project - “Black Swan”

Competitors - “White Swan”

Competitive Advantage